Saturday, September 7, 2019

Erving Goffman The Presentation of Self in Everyday Life Essay Example for Free

Erving Goffman The Presentation of Self in Everyday Life Essay Erving Goffman has completed a wonderful presentation of human behaviour and face-to-face interactions, of a first meeting between two people, who may or may not have an audience. The use of a theatrical performance to explain the interaction was indeed an ingenious idea that kept me intrigued until the very end. This book was written in 1959 but its referencing to human behaviour is still very much relevant to today’s life style. Human behaviour patterns have been written about by many individuals over the years, why we do the things we do or how long we have been undertaking these behaviours. Is there any relevance to the patterns in our behaviour? It would seem there definitely appears to be. As a society, to influence how another person perceives who we are. We give appearances and refinements of someone we want people to see, yet not particularly who we truly are. Goffman describes this as a performance, a play that we put on to give a good first impression. This play could become a nightmare, if we do not keep it under control. It can be difficult to play the part of someone you are not, for the reason that it can rebound on you. It is better to persist with who you are, and not reveal all of yourself in the beginning, like a good story. To present who we are, we should start at the foundation, begin with presenting an opening act. This act should be near to true life, the person you would like to be known as. Currently a person of importance gives the impression that they know what they are doing, example your doctor. If they were a person who, on first meeting gave the impression that they were unsure, confused and unconfident, would you go back to them? No, perhaps not. Even when they are having a bad day your doctor will always appear to be in control, so that we feel more at ease. When we first meet new people we try to acquire information about them, it is then how the person delivers this information, that we base our assumptions. People give information verbally and non-verbally by expressions, movements, gestures and other presumably unintentional communications, like a slight smile. Our brain takes all this information into consideration then makes a personal judgment based on the material it collects. There is so much information for us to collect and make our decision on, that we sometimes need a second meeting to be able to make a correct judgement on a particular person we have meet. Goffman concludes that his own assumptions are made upon a face-to-face interaction and the result of an encounter, the performance that is given to each particular participant and their performance as a basic point of reference. In conclusion, Goffmans writings clearly represent how we present ourselves in everyday life today, and possibly well into the future. References Erving, Goffman (1959). The Presentation of Self in Everyday Life, New York, Anchor Books, pp. 1-16.

Friday, September 6, 2019

A View From the Bridge by Arthur Miller Essay Example for Free

A View From the Bridge by Arthur Miller Essay In Arthur Millers play, A View From The Bridge the character of Alfieri is a very important piece of the play. He leads many different roles throughout the play, and is a very useful tool for letting the audience know what they need to do. In this essay, I will be examining the many different roles of Alfieri during the play, and examining what the effects are of these roles on the play, the other characters and the audience. I will also be looking briefly at the background of where the play is set, and also be looking briefly at the author, Arthur Miller. Arthur Miller was born in 1915, in Manhattan, New York. In his early years his family were pretty well off, but when the economic depression hit America in 1929, him and his family lost a lot of money and security. They had to move to a much poorer area of New York called Brooklyn. When Arthur Miller eventually left school at 17, he didnt have enough money or the right qualifications to enter University, and so he tried out a variety of jobs. His many jobs included a waiter, a lorry driver, a crooner on a local radio station and a shipping clerk. He saved all his money, and in 1934 was accepted into Michigan University. He won three awards for playwriting, but was still unemployed when he graduated four years later. During the Second World War, Miller was unable to complete military service due to an old injury he gained, and so instead did manual work at shipyards and some freelance radio scriptwriting. He enjoyed writing plays for live theatre, and his first play, The Man Who Had All The Luck, was first performed in 1949 at Broadway. It later went onto win the Theatre Guild National Prize. His next play, All My Sons, won the New York Drama Critics Circle Award. His two most successful plays, Death Of A Salesman and The Crucible soon followed. He later went onto write the play I am studying: A View From The Bridge. The play is set in Red Hook a slum next to Brooklyn Bridge, New York. The neighbourhood is very rough, and everybody their looks after themselves primarily and their families. Law and Order are not welcome there, and Lawyers and Priests are generally untrusted people. The bay next to Brooklyn Bridge was a favourite place for immigrants to illegally enter the U.  S. A. Between 1820 and 1920, migration to the U. S. A was one of the biggest transportation of people in human history. In those 100 years, more than four million Italians went over to live there, hoping to leave behind the poverty and bad times from where they had previously lived, which in most cases was the South of Italy and Sicily. They migrated because they believed America could offer them more opportunities (including work) than their native land ever could. However, life often wasnt how they thought it would be. The immigrants were often so desperate for work that employers exploited them, by paying them the bare minimum they could. The jobs themselves were all hard manual labour, which would help America to increase its wealth and power. The immigrants found themselves living in the worst and cheapest housing around, but still thought they were better off in America than they would have been back in Italy or Sicily. Indeed, many Americans distrusted Italians, and believed them to be dangerous and violent. It is this idea of immigrants illegally entering the U. S. A that provides the plot for A View From The Bridge. The play is based around Eddie Carbone, a longshoreman, his wife Beatrice, and Eddies niece, Catherine. Eddie is very overly protective of Catherine, and doesnt really want to let her grow up. Beatrices cousins, Marco and Rodolpho, have just entered the U. S. A illegally from Sicily. Eddie and Beatrice agree to hide the cousins in their house. Rodolpho and Catherine become very good friends. Eddie becomes very suspicious of Rodolpho he accuses him of being gay and only wanting to marry Catherine so he can be a legal citizen of the U.S. A. Eddie tries to warn Catherine of his beliefs about Rodolpho, but she refuses to believe a word of it. Beatrice meanwhile, wants Catherine to grow up and so encourages her to marry Rodolpho. Eddie becomes more and more jealous and angry about the amount of time Catherine and Rodolpho spend together. He visits the local lawyer, Alfieri, and asks him if there is any way he can get rid of Rodolpho legally. Alfieri informs him that there is nothing he can do, and that he should just let Catherine go. The situation starts to grow worse and worse. One night, Eddie comes home drunk. He desperately tries once more to split up Catherine and Rodolpho, but he once again fails. After kissing Catherine and then Rodolpho, Eddie goes to visit Alfieri again. Alfieri once again advises Eddie to just let go of Catherine, but Eddie cant do it. Instead, he calls the Immigration Bureau and reports Marco and Rodolphos illegal entry to the U. S. A. The Immigration Bureau come and arrest Marco and Rodolpho, and after a big fight in the street, Marco spits in Eddies face (a huge insult). Alfieri pays bail for the two cousins and then arranges the wedding of Catherine and Rodolpho for the following day. Eddie is furious that Marco spat in his face, and so is desperate for revenge. Marco returns to the house angry for his own revenge, when Eddie turns a knife on Marco. Marco manages to turn the knife around and stab Eddie- who then dies of his injuries. However, it is the character of Alfieri that I will now be focusing on. Alfieri is the first character we meet in the play, which therefore means that everything he says must capture the attention of the audience immediately. In this first opening speech of his, he acts like a special kind of narrator; a character who is filling us in on a brief background of the setting, and setting the scene for the rest of the play. He appears at first walking along the road outside Eddies house, which is where the majority of the play is set. He informs the audience about the neighbourhood where the play is set, and tells them that this particular neighbourhood has no place for law and order: A lawyer means the law, and in Sicily, from where their fathers came, the law has not been a friendly idea since the Greeks were beaten.

Thursday, September 5, 2019

Probing Using Zenmap Gui

Probing Using Zenmap Gui Hackers traditionally follow a 5-step approach to seek out and destroy targeted hosts. The first step in performing an attack is to plan the attack by identifying your target and learning as much as possible about the target. Hackers traditionally perform an initial reconnaissance probing scan to identify IP hosts, open ports, and services enabled on servers and workstations. In this lab, students will plan an attack on 172.30.0.0/24 where the VM server farm resides. Using ZenMap GUI, students will then perform a Ping Scan or Quick Scan on the targeted IP subnetwork. Lab Assessment Questions Answers Name at least five applications and tools pre-loaded on the Windows 2003 Server Target VM (VM Name: WindowsTarget01) and identify whether that application starts as a service on the system or must be run manually? Lan routing Run manually Nat Run manually Vpn Start as a service Terminal services Start as a service Streaming server Run manually What was the DHCP allocated source IP host address for the Student VM, DHCP Server, and IP default gateway router? DHCP allocated the following IP addresses Source IP host address is 192.168.1.6 DHCP server address 192.168.1.1 Default gateway router address is 192.168.1.1 Did the targeted IP hosts respond to the ICMP echo-request packet with an ICMP echo-reply packet when you initiated the ping command at your DOS prompt? If yes, how many ICMP echo-request packets were sent back to the IP source? Yes, four ICMP echo-request packets sent when I initiate a ping command from the DOS prompt Details of these packets are as follows: Ping statistics for 192.168.1.6 Packets: sent=4, Received=4, Lost=0 (0% loss) Approximate round trip times in milli-seconds: Minimum=0ms, Maximum=131ms, Average= 43ms If you ping the WindowsTarget01 VM server and the UbuntuTarget01 VM server, which fields in the ICMP echo-request / echo-replies vary? When I ping the WindowsTarget01 VM server and the UbuntuTarget01 VM server, ICMP echo-request / echo-replies of Windows Target01 VM server varies like 8ms, 131ms, 33ms and What is the command line syntax for running an Intense Scan with ZenMap on a target subnet of 172.30.0.0/24? nmap -T4 -A -v 192.30.0.0/24 Name at least 5 different scans that may be performed from the ZenMap GUI and document under what circumstances you would choose to run those particular scans. Intense Scan: Command = nmap -T4 -A -v Intense Scan is to comprehensive scan the network and all the computers in the network. The benefit is that you can check all the vulnerabilities in the network where you are connected with. Ping scan Command = nmap -sn Ping scan only finds either target/targets are up or not. It does not scan the ports of that particular target/targets. Quick scan Command = nmap -T4 -F It is faster than the normal scan because it scans the fewer ports and uses the aggressive timing template Quick scan plus Command = nmap -sV -T4 -O -F version-light It detects the Operating system as well as the version of OS. Quick traceroute Command = nmap -sn traceroute It does not do the port scanning it just find the intermediate hops where from you can connect with the computer. Regular scan Command = nmap A basic port scan with no extra options. How many different tests (i.e., scripts) did your Intense Scan definition perform? List them all after reviewing the scan report. It performs the following tests: Port Scanning OS detection Version detection Network Distance TCP sequence prediction Trace route Describe what each of these tests or scripts performs within the ZenMap GUI (Nmap) scan report. Port Scanning: A port scan is mostly what its name suggests, a scan of all the ports open upon a system. The way a port-scanner typically works is to attempt to connect to each port upon a host, in turn, and then report the results. For example a scanner could connect to: port 1 to see if tcpmux is running. port 7 to see if echo is running. port 22 to see if openssh is available. port 25 to see if smtp is available. OS Detection: One of Nmaps best-known features is remote OS detection using TCP/IP stack fingerprinting. Nmap sends a series of TCP and UDP packets to the remote host and examines practically every bit in the responses. Version Detection: Two important fields that version detection can discover are operating system and device type. These are also reported on the Service Info line. We use two techniques here. One is application exclusivity. If we identify a service as Microsoft Exchange, we know the operating system is Windows since Exchange doesnt run on anything else. The other technique is to persuade more portable applications to divulge the platform information. Many servers (especially web servers) require very little coaxing. This type of OS detection is intended to complement Nmaps OS detection system (-O) and can sometimes report differing results. For example, consider a Microsoft Exchange server hidden behind a port-forwarding UNIX firewall. Network Distance: It detects how many hops are involved in the way to reach to the targeted computer. TCP sequence prediction: Nmap sends a couple of resets first to the open port, then sends six packets with just SYN set (the normal method for opening a TCP connection), followed each time with a reset (a TCP header with reset and ACK flags set, which aborts the connection). The sequence numbers in packets sent increase incrementally by one each time; this is abnormal behavior but is characteristic of sequence number collectors. Nmap collects the initial sequence numbers received from the target and looks for a pattern in the way they are incremented. This is called a TCP sequence prediction. Traceroute: Nmap does not perform a full trace to every host, so necessarily it must make assumptions about the hops that it has not probed. The first and most fundamental of these is that, in tracing a host, we find an intermediate hop that has already been seen in tracing another host, we may assume that it and all it parents hops are shared between the two hosts. How many total IP hosts (not counting Cisco device interfaces) did ZenMap GUI (Nmap) find on the network? Two (2) up hosts are found in my network. Based on your Nmap scan results and initial reconnaissance probing, what next steps would you perform on the VM server farm and VM workstation targets? In Nmap scanning weve been find the vulnerabilities of network or targeted computer. After the reconnaissance weve to check where weve to enter into the computer for the specific purpose i.e. if we want to check the web services on the targeted computer then weve to enter form the port 80.

Wednesday, September 4, 2019

how to make a bar :: essays research papers

Good stuff...be sure to note #1 below All: I have created a simple tool that I have given to our UPNY TeleSales reps to help them best identify which rate plan a customer should be on. It should be simple to use. In qualifying the customer, the rep enters the customers expected # of calls he/she will make on a daily basis (weekdays ONLY), and the program will calculate which America's Choice rate plan would be the least expensive, and which rate plan would give the customer the most value (given their usage). The purpose of the sheet is to help UP-SELL to higher rate plans, focusing more on the VALUE of the plans vs. the COST. The spreadsheet is LOCKED, prohibiting a rep from making any changes. It allows him/her to enter the # of phone calls the customer is expected to use daily (weekdays). This "should be" the only cell the rep needs to enter in, although one other cell is left UNLOCKED ... the average minutes/call. There are, in 2002, 21.75 weekdays/month, which is hard-coded in. KEEP IN MIND, PLZ ... this is a simple tool to help guide the rep to which rate plan to suggest. It is not a full blown detailed report of what the customer will be billed. It should NOT be shown to customers. It takes simple assumptions into consideration (ie: should the customer still have >10% of his plan minutes left over at the end of the month or should the delta between two rate plans exceed $25 or more per month, the program will not recommend the next rate plan up). Keep in mind also that this is newly created and has not been tested yet by the reps. Should any reps find any errors or suggestions to improve it, please let me know and I will fix &/or enhance it. It should be self-explanatory, but I will be happy to go over it with anyone that asks. As I hear feedback from reps, I will make changes and send you out a new & improved version. I am sending this to you in hopes that you might find it useful in your channels as well. If you wish to not receive future versions, just let me know. INSTRUCTIONS: 1.) The simplicity is to have the reps probe to find out how many calls/weekday the customer is expecting to make. This program DOES NOT calculate "off-peak" airtime.

Tuesday, September 3, 2019

New Urbanism Essay -- Suburban Developement Planning Essays

New Urbanism New Urbanism, a burgeoning genre of architecture and city planning, is a movement that has come about only in the past decade. This movement is a response to the proliferation of conventional suburban development (CSD), the most popular form of suburban expansion that has taken place since World War II. Wrote Robert Steuteville, "Lacking a town center or pedestrian scale, CSD spreads out to consume large areas of countryside even as population grows relatively slowly. Automobile use per capita has soared, because a motor vehicle is required for nearly all human transportation"1. New Urbanism, therefore, represents the converse of this planning ideology. It stresses traditional planning, including multi-purpose zoning, accessible public space, narrow street grids for easy pedestrian usage and better placement of community buildings. Only a few hundred American communities are utilizing this method of planning, but the impact is quickly growing in an infant field dominated by a few inf luential architects and engineers. Perhaps the most well known pioneers of New Urbanism are Andrà ©s Duany, Elizabeth Plater-Zyberk, and Jeff Speck of Duany Plater-Zyberk & Company (DPZ), a wildly successful architectural firm boasting three offices across the eastern seaboard.2 Although the company was founded in 1980, it gained national recognition for its design of Seaside, Florida in 19892. Seaside, a beautiful coordination of simple Floridian cottage design along the white beaches of northwest Florida became a model for building pedestrian-friendly neighborhoods and integrating communities by enforcing a strict uniform building code, utilizing sensible and aesthetic planning methods (for instance, every street extends to the... ...sterplan." http://www.dpz.com/projects 8 Duany Plater-Zyberk & Company. "St. Louis." http://www.dpz.com/projects 9 Duany Plater-Zyberk & Company. "Hillsborough." http://www.dpz.com/projects  · Duany Plater-Zyberk & Company. "San Juan Bautista. (Architecture)" http://www.dpz.com/projects 10 Rohn, David. "Chesterton, Ind., Development Project Incorporates Environmental Concerns." Indianapolis Star. July 30, 2001. 11 Coffee Creek Center. "Ecology." http://www.coffeecreekcenter.com/pages/design/ecology.htm  · Coffee Creek Center. "Design Code Book." http://www.coffeecreekcenter.com/media/mediaattn/CCC-Codebook_web.pdf 12 Miller, Jason. "New Towns - Issaquah Highlands, Washington." The Town Paper. http://www.tndtownpaper.com/Volume 5/issaquah_highlands.htm 13 Duany Plater-Zyberk & Company. "Oakhurst. (Suburban Retrofits)" http://www.dpz.com/projects

Monday, September 2, 2019

My Hero, My Grandfather Essay example -- Personal Narrative

My Hero, My Grandfather My grandfather was a very loving man, he loved his family more than anything he had known. The only thing that could compare to his love for his family, was his love for his country. In his life he would have to make many sacrifices for his country, and the second would be supporting his wife and kids. He took on hardships with ease, he always had a certain calmness to him, this is something I idolize about him, I would like to learn how to act this way. He’s my hero because he was special, not like anyone else I have ever met, he knew he was special, but he never he never flaunted it. In this essay I will try to paint a picture of my hero, and give examples of why my grandfather is my hero. In January of 1933, my grandfather was born in the small Pennsylvania town of McKees Rocks. The second of five children, an older sister Joan, and three little brothers Terrance, John, and Jerome, all to their parents Robert W. Hileman and Katheryn Conolly Hileman. My grandfathers’ childhood was difficult, because it was part of this depression. When he was a kid his food was rationed, his family was only allowed so much of certain items sugar, meat, butter, and other certain things. When he was twelve years old, he got a job at a deli slicing meat, he did this to help his family out, this demonstrates that even at a young age he was willing to do whatever it took to help out what with he called â€Å"the cause†, or his family. His parents were very hard workers, his father was an air brake mechanic, at the Pittsburgh and Lake Erie Railroad, he would put in long hard hours, to support his family. His mother was forced to work during World War II, she worked at a mill doing riveting work, later she worked at Bell Telephone. They were a very loving family, but work came first, this left very little time for their kids. My grandfather being the oldest son, was expected to help out more, one time when he was about twelve years old, his mom told him â€Å"Bobby, go to the store, and get me some bread† he said â€Å"OK.† Even though he did not want to go get it, he did it anyway, but as he went to get the bread, he became angry that he had to go get it, so when he got back to the house he had thrown the bread onto the roof of the house. This story has great meaning to me, because it was very rare that he would act out this extreme, espec... ...al use, instead of saving it for the soldiers who needed it. He would also tell me stories about how he and his friends would acquire food, by eating dog, tree bark, and broken up watermelon. He told me a story about when he was hungry, and he went into a territory occupied by the enemy to steal pieces of watermelon for himself and his friends. This is another example of him making sacrifices. he told me â€Å"I signed up to find adventure, like John Wayne, and boy did I get it.† Sometimes I think this was a dumb reason, but I respect that he was honest, and told me one reason he wanted to go to war, he also said he thought it would have been better than what he had at home. When he retired, he and my grandmother would go on many vacations, many would be to patriotic sites like Gettysburg, Washington DC, Virginia, and even some historic sites in Canada. By doing this he showed his love for his country, and history itself, he would do everything to the fullest. He raised his family to the best of his ability, he was a good family man, and a hard worker that endured whatever confronted him. This is why he is my hero, because of his strength and his will to make sacrifices.

Sunday, September 1, 2019

Influence of Sex in Society

Sex plays a major role in today's society. From television, radio, music, and advertisements, to video games, the Internet, and even art and pictures, all forms of media use sex to help sell their products. With the public being exposed to so many different types, the overuse and exploitation of sex is common. Is sex a useful tool, or a ploy to get the attention of the public? Before discussing sex in the media, one must understand why it has come to be that people use sex as a gimmick. â€Å"The writing of modern history has resulted in a viewpoint that is nothing short of a stag party. The history of women is ignored, hushed up, and censored in the most literal sense of the term. This method of eliminating the social and political destiny of half of humanity is the most effective form of supremacy. † (Janssen-Jurreit, 1982, pp. 15-16) The world we live in today is still man-made, no less now then in the nineteenth century. Eve Zaremba states in Privilege of Sex: â€Å"Women's self-awareness as females has until very recently reflected the world's (i. e. men's) image of them; how well their personal performance matched male expectations. As English Canadians began to develop an identity in 19th century society, they mirrored the â€Å"ideals† for women of the Victorian period: gentility, weakness, ignorance and submissiveness. (Zaremba, 1974, p. i ) These individual roles, as described by Oneill and Leone in Male/Female Roles: Opposing Viewpoints as the relationship of a man or woman to society on the basis of gender, became essential in shaping male and female attitudes towards one another. Over the past twenty years remarkable changes in these traditional male and female roles have been witnessed. The subsequent impact on men, women, and families due to these changes is believed to be, by many social historians, caused by the re-emergence of the women's movement. (p. 13) Though a positive alteration of roles has occurred, how is it that children of this century still may obey stereotypes? â€Å"A baby is born knowing nothing, but full of potential. † (p. 19) Oneill and Leone believe that the process by which an individual becomes a creature of society, a socialized human being, reflects culturally defined roles and norms. The first crucial question asked by the parents of a newborn baby is â€Å"What is it? A boy or a girl? † (p. 25) Other queries about attributes of health and physical conditions are only brought up afterwards, the first priority is to establish its sex. † Indeed, almost immediately, gender identity is permanently stamped on the child by the name it is given. † (p. 26) Recent research has established beyond a doubt that males and females are born with a different set of â€Å"instructions† built into their genetic code. Studies at Harvard University and elsewhere show that marked differences between male and female baby behaviour are already obvious in the first months of life. Females are more oriented towards people. Male infants, on the other hand, are more interested in â€Å"things. † Stanford psychologists Karl Pribram and Dianne McGuinness conclude that women are â€Å"communicative† animals while men are â€Å"manipulative† animals. Some people believe this is hereditary, while others think that if boys and girls were brought up in exactly the same way then all behavioral differences between men and women would evaporate. Beginning in early adolescence, children develop their own ideas of male and female roles with the perception of the conduct and activities of his or her parents and other adults in their world, including characters on television. Young people are exposed to advertising from a very early age. The effect, says the Ontario Ministry of Education, especially of advertising on television, â€Å"has a significant bearing on girls' and boys' behaviour, and their aspirations. To most children the commercial message is another piece of information received from the television set. It is often difficult for them to distinguish truth from fiction, particularly when the fiction is packaged in compelling words, striking images, and catchy music. † (Ontario Ministry of Education, 1975, pp. 5-7) An overwhelming amount of the visualizations that young kids see are the stereotypical images of women and girls. â€Å"This almost makes it seem legitimized, states Hon. David Macdonald, as it is reinforced and perpetuated by the mass dissemination of these images in broadcasting. (Macdonald, 1979, p. 3) Children know in their minds that women, like men, come in all ages, shapes, sizes, and colours, but they do not see this represented in the broadcast media. The increasing diversity of women's lives is also omitted in most broadcasting. For example, commercials and programming most often portray women as mothers performing domestic tasks, as economically dependent homemakers, or as sexual lures for products or decorative objects. â€Å"Such images constitute a limiting or narrowing of women's, men's, and children's perceptions of themselves and their roles in society. † (pp. -5) Sheila Copps made public her comments that â€Å"sexist and racist stereotypes were prominent in advertising. † (Curtis, 1996, p. 6) A member of the Canadian Advertising Foundation (CAF), Patrick McDougall, fired back by saying Copps had no clue what the CAF does and adds that Canadian advertising has immensely cleaned up its act and that there is very little if any sexist advertising being broadcasted. (p. 6) The overall content of television nowadays has changed dramatically from that of the past. Today characters deal more and more with important issues such as teen pregnancy, stds, spousal abuse, and birth control. Impoco, 1996, p. 58) Five to ten years ago, this subject matter was unheard of for use in programming content, as TV families tended to be occupied with trivial things such as outrageous clothing and hairstyles. Although Canadians have improved their broadcasting standards, not everyone is completely following their trend. In an intensive study done on American programming, it was found that a sexual act or reference occurred every four minutes on average during prime time. (p. 59) â€Å"Sex Sells,† the old adage goes. (Menzies, 1996, p. ) Sexiness, as a component of the good life, is a staple for advertisers – Coca-Cola decorated its drug-store posters at the turn of the century with coquettish young women who male drinkers wished to date and female drinkers to emulate. (Carter, 1996, p. 53) Finnish yogurt makers ran an ad with hot, young, well-built Finnish boys holding containers of yogurt, with the slogan â€Å"Less fat, more taste†¦. Eat it. † This aroused a scandal and nationwide debate. A formal pole was conducted on these ads and some interesting statistics were produced. Two-thirds of respondents were male, and two-thirds thought the ad was sexist. There was a sharp contrast in the female contingent, as the vast majority of whom thought the ads were sexy and quite acceptable (Holland, 1996, p. 31) These stats just prove that when the shoe is on the other foot, women view ads much in the same way that men do, and men are offended at seeing themselves portrayed as objects. Nowadays everyone seems so sensitive about anything brought up in the media. â€Å"Even when it comes to the etiquette of using sex appeal in advertising, it seems that there is a wrong way (exploit women) and a right way (exploit men). The pendulum has swung the other way now. If one is to gaze upon an exposed chest in an ad these days, chances are it belongs to a man. Male models have emerged as the politically correct â€Å"babes† of the 90's. Yet, pray tell, where is the massive public outcry? † (Menzies, 1996, p. 9) Mediawatch, an organization that â€Å"monitors† the depiction of women and girls in the media, admits that you certainly see more naked male flesh today, than you did three years ago. They contend that the effects of objectification on men and women aren't equal because â€Å"men and women aren't equal to begin with. Author of this column, David Menzies writes â€Å"Hmmm, I still dunno. Isn't a double standard, by any other name, still a double standard? † (p. 9) There is another more serious problem then offending the genders, with sex in the media today.. â€Å"Advertising images featuring young models in suggestive poses are sending out sinister messages to pedophiles,† according to one of Australia's leading forensic psychiatrists, William Glaser. He argues that some advertising messages are giving pedophiles subconscious approval to commit crime. It's a very subtle thing, but a young girl posing suggestively in a revealing bikini can send out the wrong message,† Glaser says. He adds â€Å"I don't blame the advertising industry, but feels it fuels the fire when it comes to pedophilia. † (Johnson) Also, the attractiveness of sexual aggression as crime news, and therefore as prime news, has been recognized by many newspapers lately. â€Å"While comfortably hidden under the cloak of objective crime reporting, sexual violence can be endlessly exploited for its titillating value, its crypto – pornographic quality and its sexist slant. † (Johnson, 1997, p. 24) As rape and sexual assault became a more serious social problem in the 80's, this prime news story has helped many papers to sell more copies in the competitive news market, while creating an impression of responsive and responsible reporting. â€Å"Newspapers are adept in sensing issues that arouse general interest and they then subtly alter the terms of the debate to achieve the end result of selling newspapers and making a profit,† alleged authors Maria Los and Sharon Chamond. â€Å"There is a thin line when it comes to educating the public on a problem, or exploiting it for it's shock value. † (Los and Chamond, 1997, p. 93) Although this is a horrible exploitation, there is yet another form of media that rivals this problem. The Internet is the worst for having excessive sex in the media, as it is not regulated. All of the other forms of broadcasting have some sort of committee or association that analyzes and approves all ads and shows before they are released to the public. With the Internet, there currently are no real ways of suppressing the content. There are programs such as Net Nanny that will not open sites containing certain material, but what's stopping a kid from going over to a friend's house or to school and going to the Playboy site? With it's vast geographical span, the Internet has the most numerous amounts of possibilities for media purposes, due to it's ability to reach anyone that can access a modem. Problems such as pornography and hackers generate a fear in a lot of people and scare them from using one of the greatest information resources of our world. We've all seen and heard how sex is used in today's media. With all of these problems and outcries being raised about it, some may as why is it used at all? Well sex is a part of life, everyone's life. It is a common ground to all people. Everyone will experience it or will be or have been affected by it. Producers, advertisers, writers and musicians must believe that if they include it in what they're trying to sell to the public, people will somehow relate to it, and be drawn in by it. A lot of times, writers and critics just go overboard and over analyze things that may not be as terrible as they make them out to be. Sex in advertising can be a useful and educational tool, when employed properly, but if people in the media offend just as much of society as they win over, by producing worthless, excessive overloads of eye candy, then the use of sex is wasted.